what is a crm in real estate

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Customer relationship management

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  • What is CRM software for real estate agents?

  • Customer relationship management (CRM) software lets you manage every interaction and aspect of your client relationships. When you檙e providing one of the most important services of all攈elping your clients buy, sell, and rent property擟RM becomes even more critical.

  • Do you need CRM for real estate agents?

  • Between fielding client calls and rushing off to home showings, your real estate plate is full. But we檙e knee-deep in the Information Age right now, so it time to use technology to work smarter, not harder. Specifically, you need CRM for real estate agents. CRM stands forcustomer relationship management.

  • What is a CRM and how does it work?

  • Many CRM systems come with front-end websites in addition to a back-end database. They communicate with one another to turn your website visitors into leads. The CRM also allows you to tailor their experience to fit their needs. For example, you can see which properties they are looking at on the front-end of your site.

  • How much does a real estate CRM cost?

  • The CRM systems that offer this type of functionality tend to be on the higher end of the price range, typically starting at around $500 and going up to $1500 per month. Saved searches are a great way to stay top of mind with your leads who are in the market for a new home.

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